Pop Music Video Conventions/ Key Elements to Include

Pop Music Video Conventions

Conventions to consider when making a pop music video.

• Bright and colourful, saturated colour.
• Upbeat, usually very positive.
• Characters are lively, active not passive.

Key Elements to Include in My Video

• Upbeat tone, positive feel.  
• Bright saturated colours, heavy use of primary colours. 
• Happy characters, positive energy. - Fits with the positive energy of the song.